Coca-Cola has rolled out its third generative AI initiative of the year, this time as part of a global holiday campaign. The 130-year-old brand is opening its vault to the public via Create Real Magic, an artificial intelligence-powered holiday card generator. Built on the combined capabilities of GPT-4 and Dall-E 2, within a few clicks…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Burger on the dancefloor: Spark celebrates free data for Spotify music with exclusive event
Around the World: Elon Musk’s brand freefallin’ and celebrity splits shine in marketing
Daily Wire Welcomes Perplexity to Advertise on The Ben Shapiro Show