Hungryroot Has An Appetite For AI-Powered Personalization

Grocery and recipe delivery service Hungryroot has a revolutionary method for collecting first-party data from its subscribers. Wait for it … it asks them directly. People are willing to volunteer information about themselves if they know how it’ll be used, if there’s a clear personal benefit and if they trust who they’re sharing it with, […]

The post Hungryroot Has An Appetite For AI-Powered Personalization appeared first on AdExchanger.

AdExchanger