A true epoch of ad tech has passed. Criteo’s retargeting revenue was less than half the company’s total earnings in...
Month: November 2023
TVNZ has announced significant changes to its executive team today with the leadership team being cut from ten to seven...
A little girl turns to Vodafone U.K.'s network to help her capture proof that Santa exists in the telecommunications company's...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Whoever Attributes, Wins When people refer to the...
BALI, Thursday: Asia Pacific has the world’s largest young population, a bigger GDP than either the US or Europe and...
Shalane Flanagan is an Olympic medalist and an accomplished distance runner, but she made herself a legend in the five...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: The Great Data Lakes appeared first on...
Variety, a children’s charity, has released a 2023 Christmas campaign, created with agency Multiplied, inspired by actual letters to Santa...
141.7 million Americans bought groceries online at least once in 2022, accounting for an estimated $ 135 billion in sales,...
HP is using The Trade Desk’s UID2 product to improve targeting for CTV buys in a way that passes the...