Meta and Adweek have partnered to create The Creatorverse Exchange, a community-driven program designed to bring together leading minds in...
Year: 2023
Kantar’s October Ad Impact Award goes to Meadow Fresh for its latest campaign featuring basketball star Steven Adams. Highlighting Meadow...
Bath & Body Works is celebrating the holiday with a new campaign that touts its medley of fragrances and a...
At its core, marketing is human psychology applied in a business ecosystem. Marketing has always endeavored to build emotional connections...
Marketers buying search ads on Google don’t know what they don’t know. And because Google doesn’t provide transparency into the...
Apple broke ground in advertising last year with "The Greatest," a joyful film representing people with disabilities in their everyday...
Sports publisher The Sporting News raised $ 15 million in Series A funding in September, in large part because of...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Addressable Auspices Traditional TV advertisers are hesitant to...
Once more, the New Zealand Podcast Awards of 2023, hosted by Duncan Garner, have highlighted the rich and varied podcasting...
Elon Musk's "Go f*ck yourselves" statement to advertisers leaving X has been defended by the social media platform's chief executive...