Rather than rounding up the obvious online privacy trends of 2023, let’s dive into the weeds. Because we’ve spent enough...
Year: 2023
With macroeconomic conditions affecting advertising and Hollywood strikes affecting content, 2023 was a year of lessons for the TV and...
An agreement struck earlier this month between Google and the Canadian government on behalf of the news industry has added...
Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a...
TV was weird this year. In 2022, television output increased to 599 scripted series--the most of all time, according to...
For most marketers and advertisers, 2023 was a strangely challenging year. Advertising spend continued to decelerate, and even decline, in...
In order to encourage clients to make more sustainable advertising decisions, agencies like Wavemaker, Havas Media Network U.K. and Omnicom...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The AI A/B Google Ads industry liaison Ginny Marvin...
Comedy and entertainment media company Literally Media acquired men's lifestyle and entertainment title Mel Magazine from Recurrent Ventures Friday, according...
2023 was the year live sports entered the streaming arena in full force, creating a new form of fragmentation in...