As a content creator, it can be difficult to find the right platform to connect with brands that align with...
Year: 2023
Programmers that held upfronts came bearing gifts for advertisers, most of which were packaged as improvements to ad targeting and/or...
In times of uncertainty and upheaval, clear and empathetic communication becomes more vital than ever. Here Liv McPherson, Senior Account...
Stock media provider Shutterstock is set to acquire the Giphy from Meta in a deal worth $ 53 million. The...
The end of third-party cookies isn’t “Armageddon for marketers,” says Wendi Dunlap, Mediahub’s newly appointed EVP of business intelligence and...
AUCKLAND, Today: Facebook New Zealand reported an improved profit for 2022, paying nearly $ 200 million offshore to the Irish...
Huggies, stoking body positivity at the earliest life stages, has launched a music-driven ad campaign that showcases baby bums of...
Special New Zealand has added more industry awards to its remarkable collection with the campaigns ‘Last Performance’ for Partners Life...
Google advertising was made to stoke competition among brands, allowing them to advertise above other companies that operate in their...
Whānau Ora, in collaboration with creative agency Motion Sickness, has unveiled a campaign to enhance Māori aspiration and inspiration. Over...