It’s not that brands don’t care about supporting the news and good journalism. But an overdependence on keyword blocklists has...
Year: 2023
Plenty of people complain about the problems in the advertising industry, but now is the time to look at the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Trial And Error Here’s a mouthful: The Google Chrome...
Iconic New Zealand fashion title, Fashion Quarterly, has been acquired by current Editor-in-Chief Sarah Murray. The deal, which closed yesterday,...
Pharmaceutical companies Dermavant and Botox Cosmetic have turned to Snapchat to teach consumers about their products' FDA-approved use. To coincide...
’Tis the season to be spending. Early holiday shopping hit new highs this year: Consumers spent $ 76.8 billion in...
Locally-owned communications, design, digital and media agency BCG2 has created true holiday vibes with its latest campaign for 1Cover Travel...
There was a time--not so long ago, actually--when mentioning the artist Bad Bunny among a bunch of brand marketers would...
AUCKLAND, Monday: Elizabeth Beatty has joined StanleySt as managing partner. Group MD Greg Partington said: “Her rich and diverse experience...
LISBON, Portugal -- On Web Summit's PandaConf stage, Qualcomm chief marketing officer Don McGuire and Code and Theory CEO Dan...