’Tis the season to be spending. Early holiday shopping hit new highs this year: Consumers spent $ 76.8 billion in October, $ 4.3 billion more than last year, according to Adobe’s holiday shopping tracker. On top of that, 19% of consumers shop for holiday gifts year-round, according to Gartner’s 2023 Holiday Marketing Guide for Retail. Gartner predicts […]
The post All Marketers Want For Christmas Is … Performance appeared first on AdExchanger.
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