Ad planning and activation platform FullThrottle unveiled SafeMatch to make it easier for advertisers to connect outcomes to streaming TV ads.
The post FullThrottle Puts Pedal To The Metal On CTV Attribution appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
More Stories
Poppi Will Advertise During Super Bowl 59
Here’s the Roundup for the Week Ending January 24
Progressive Insurance Will Not Return to Super Bowl After Last Year’s Overtime Ad