Megan Thee Stallion, aka the “Hot Girl Coach,” has landed in Planet Fitness’ orbit as “Mother Fitness,” and she is here to change fitness for everybody-ody-ody-ody-ody. The Grammy-winning rapper, actor and mental and physical health advocate is the headliner for the company’s “Big Fitness Energy For All” campaign. In the hero spot, “Mother Fitness,” she…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist