During AppLovin’s Q4 earnings call earlier this week, an investor asked CEO Adam Foroughi to explain how Axon 2.0 differs from the original Axon. Axon 2.0 is an updated version of AppLovin’s AI-powered ad tech software. It was released last year and relies on predictive machine learning to target app-install ads to the users most […]
The post A (Tiny) Peek Inside The Black-Box Algorithm Driving AppLovin’s Business appeared first on AdExchanger.
More Stories
Warner Bros. Discovery CEO David Zaslav Receives $51.9 Million Pay Package for 2024
TikTok Fave Duolingo Boosts YouTube Shorts Viewership 430% in One Year
Streaming Ratings, Week of March 10: Disney+ Sails to the Top Courtesy of Moana 2