November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

SCUTI Raises $10 Million To Grow In-Game Ecommerce

Here’s another bit of jargon for your industry hype lexicon: “g-commerce.” It’s ecommerce, but for gaming. So, why does gaming need its own version of ecommerce? Gamers tend to be highly engaged with playing their favorite titles for hours every day – and they also need to buy stuff, said Nicholas Longano, founder and CEO […]

The post SCUTI Raises $ 10 Million To Grow In-Game Ecommerce appeared first on AdExchanger.

AdExchanger