Google Search could face yet another formidable challenger thanks to OpenAI's latest developments. Top line The ChatGPT maker is working...
Month: February 2024
Any advertising trade reporter will tell you that their inbox is clogged by a ceaseless daily parade of press releases...
AUCKLAND, Today: MediaWorks has enhanced its Agency Sales team with the addition of Emma Shearer and Antonia Borich, and the...
Papa John's didn't air an ad during Super Bowl 58, but the pizza chain did bring its marketing team to...
The Super Bowl is advertising’s favorite holiday. At $ 7 million for a 30-second spot, it’s also its most expensive...
After a competitive pitch, Special has been working with Family Planning to evolve the 80+ year old Family Planning brand....
In this week's episode, host Cathy Hackl and guest host Lee Kebler recap the Super Bowl and the tech they...
If one Super Bowl ad is enough to generate buzz, are five ads even better? If you’re Temu, the answer...
The Monkeys Aotearoa, part of Accenture Song, is pleased to announce the appointment of new creative team, Zac Nairn and Casey Clarke, who start effective immediately. Art director...
You might be wondering how an iconic pretzel brand that's been around for 26 years continues to go viral over...