Any advertising trade reporter will tell you that their inbox is clogged by a ceaseless daily parade of press releases and pitches trumpeting ad tech company partnerships. But the partnership announced on Thursday between MediaMath’s new owner, Infillion, and AdLib, a programmatic media buying platform for small and midsize ad buyers, isn’t a typical integration. […]
The post MediaMath’s New Owner Is On A Mission To Resign Former Partners appeared first on AdExchanger.
More Stories
oOh!media backs YouthLine ‘Walk the Talk’ fundraiser
Air New Zealand wins March Kantar Ad Impact Award
Tegel gets heads bobbing with dentsu Aotearoa