December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Brands Will Help the Paris 2024 Paralympic Games Go for Gold

The Paris 2024 Paralympic Games are set to be the most watched in its history, with a record 160 broadcasters signing up to cover the event. That will be welcome news for sponsors, but for organizers it marks a whole new step forward for the para movement. The previous Paralympic Summer games, held in Tokyo…
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