Programmatic

The Viral Cerveza Cristal Ads Were Funny – But They’re Also A Cautionary Tale For CTV Advertising Ambitions

A hilarious Chilean TV ad campaign from 21 years ago might be a harbinger of CTV advertisements to come. The purposely tongue-in-cheek campaign, which recently went viral – the internet is a strange thing – was created in 2003 by Chilean broadcaster Canal 13 and OMD Chile for Cerveza Cristal beer. The ads appear as if […]

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