Why Advertisers Claim Meta Owes $7 Billion in Damages

According to a class-action lawsuit brought by Facebook and Instagram advertisers, Meta’s metrics flub owes them potential damages exceeding $ 7 billion. In a ruling, the 9th U.S. Circuit Court of Appeals in San Francisco is letting advertisers pursue legal action against Meta for monetary damages, accusing it of inflating the social platforms’ Potential Reach metric…
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