According to a class-action lawsuit brought by Facebook and Instagram advertisers, Meta's metrics flub owes them potential damages exceeding $...
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Over the course of my 20-year career in digital advertising, I’ve mostly considered Google’s advertising business to be a threat...
As AI becomes increasingly embedded in business, it’s interesting to consider the role senior marketing professionals can play in shaping...
Google's admission to quietly inflating ad auction prices up to 5% for search advertisers, potentially increasing them by 10% for...
" that trouble making is bad. The world that we live in was built by troublemakers. People who pictured what...
Google’s announcement on Monday that cohort-based advertising can be nearly as useful as third-party cookies raised a few ad tech...