Programmatic

CMOs Have Lost Focus on DEI Initiatives, MediaLink Report Finds

In the tumultuous summer of 2020, when Black Lives Matter protests proliferated in the wake of George Floyd’s murder, one portent of social change came from corporate America. One by one, companies promised to beef up their diversity, equity and inclusion (DEI) efforts, pledging upward of $ 50 billion to do it, according to figures from…
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