This thriller-inspired mini-movie from Scott bathroom tissue could’ve been called “Potty Nightmares: Number 2.” Alas, it’s not–decide for yourself if that’s a missed opportunity. The brand, continuing to break with marketing convention in the personal care category, developed a new long-form ad based on consumers’ paranoia about running out of toilet paper … when they…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
The One Show AI judge Sherina Florence releases hip-hop album for deadline push
Week of Feb. 17 Cable News Ratings: Fox News and CNN Make Primetime Gains
AppLovin is Officially the New Target of Short Sellers