Brands thrive by channeling their creative energies into what works--and away from what doesn't. Yet many marketers and agencies focused...
Month: April 2024
Digital advertising platform GumGum has announced the integration of Playground xyz’s media portfolio into its Asia-Pacific (APAC) business. Acquired by...
After President Joe Biden signed a bill that could ban TikTok in the U.S., its Chinese owner ByteDance is considering...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Maybe Next Time One painful aspect of Google’s...
AUCKLAND, Wednesday: Go Media just secured a Toitū net carbonzero certification, following their recent carbonzero print initiative with SCG Printers....
Though NFL Draft viewership is lower than the league's usual standards for games, many sports would love to have a...
Google gave third-party cookies yet another stay of execution. And the digital ad industry is not shocked. For companies that...
New Zealanders are a pretty understated bunch. Ask them how their weekend was and no matter how action-packed it was...
When Google said this week it will delay the deprecation of third-party cookies in Chrome for the third time, it...
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: The Curated Marketplace appeared first...