November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Who Needs Minecraft? Kentucky Tourism Creates Original Video Game For Kids

It’s no secret that kids love video games, and parents know it can be pretty hard to pry their eyes from the screen. One tourism brand has taken the “if you can’t beat ’em, join ’em” motto to heart with a first-of-its-kind program that gamifies the experience of IRL travel. Kentucky Tourism has launched Great…
Adweek Feed