November 5, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

We All Have A Role To Play In Ending MFA

Like any addiction, buying cheap impressions on made-for-arbitrage (MFA) content is a vicious cycle that feeds itself. If our industry doesn’t stop the cycle at the source, it will continue indefinitely.  The need for a solution is growing as junk publishers tarnish the reputation of the open internet. We’ve even reached the point where The […]

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