November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Why Regional Grocery Chains Are Buying Into Co-ops

Seems as if every retailer has its own data and ad targeting business these days. But what they don’t have is scale. So, a growing number of retail media networks (RMNs) are partnering with ad tech intermediaries and each other to manufacture national scale and audiences. And as of Tuesday, you can add regional grocery […]

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