Ad leaders from Disney, YouTube, WBD, Fox, NBC, and more explain what to expect from AI in TV ad sales....
Buying
Paramount Skydance reported 10% year-over-year revenue growth in the previous quarter coming from direct-to-consumer, which is marketingese for subscription revenue....
Paramount Skydance reported 10% year-over-year revenue growth in the previous quarter coming from direct-to-consumer, which is marketingese for subscription revenue....
Infillion, an ad tech business built on M&A, is back with another acquisition. The latest move will help bring retail...
Walton Isaacson’s Albert Thompson is speaking at the Convergent TV World conference on March 5-6 in New York City. Click...
Unveiled at CES, Max Campaign aims to win performance ad dollars while offering brands more transparency. Adweek Feed
The new Napster has teamed with Comex (PPG) Group, the second largest paint manufacturer and distributor in North America, to...
Is it too soon to start thinking about New Year’s resolutions? Since taking on AdExchanger’s CTV beat at the beginning...
Omnicom is making more cuts; investors aren’t interesting in publishing; and OpenAI is still on the fence about ads. The...
The IAB Tech Lab's latest framework proposes new standards for containerization and sets the stage for a fully agentic media...