Driving Change Beyond Marketing With SponsorUnited’s Michelle Harmon-Madsen

In this episode of Yeah, That’s Probably an Ad, presented by Ally, community editor Luz Corona sits down with Michelle Harmon-Madsen, chief marketing officer at global sports and entertainment intelligence platform SponsorUnited. As the company’s first CMO, Harmon-Madsen is charged with showing how SponsorUnited’s products allow clients such as PepsiCo and the National Football League…
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