The accessibility of generative artificial intelligence tools like Midjourney has introduced a new challenge: figuring out the creative that will most likely capture peoples’ attention from the masses of AI-produced content. Dragonfly AI, with its eye-tracking technology, helps brands like PepsiCo, Coca-Cola, Reckitt and Brown-Forman sift through thousands of AI-generated images to identify those that…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Everyone must go Tourism NZ campaign is no 100% Pure… But this might just work
Waka Kotahi tackles drug driving with FCB and MBM
Unbound joins HubSpot for elite client data