The Trade Desk Makes Good On Threats To Block Yahoo’s Video Ads

The Trade Desk has closed the spigot on a deluge of video inventory it says is mislabeled by Yahoo as in-stream ad units. As of Monday this week, The Trade Desk (TTD) has already disabled access to all of Yahoo’s video inventory for open-auction bidding, according to an agency source that asked to remain anonymous. […]

The post The Trade Desk Makes Good On Threats To Block Yahoo’s Video Ads appeared first on AdExchanger.

AdExchanger