Rihanna’s American Sign Language interpreter, Justina Miles, went viral for her performance at the 2023 Super Bowl, leading to a wave of sign language covers of songs across social media. Ford taps into this trend with a campaign created in collaboration with the British Deaf Association. The effort, by Wieden+Kennedy London’s social creative studio, Bodega,…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Google Tops Q1 Estimates with $90B in Revenue Amid Antitrust Turmoil
The Tobacco-Free Future of Phillip Morris With Marian Salzman
WBD Introduces Out-of-Home Member Plan as It Begins Max Password Crackdown