The legacy publisher Time dropped its paywall last June, making it one of only a handful of news organizations–alongside Quartz and TechCrunch–to raise and later remove a paywall. Since then, Time has seen advertising revenues rise, digital subscribers evaporate, and traffic remain relatively flat, according to data shared by Time and measurement firm Comscore. A…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
The Best Holiday Ads of 2024
The Year in Ratings: How the Major News Outlets Performed in 2024
Hidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen