Publisher frustration is mounting at AI search startup Perplexity, which is backed by Jeff Bezos and other tech titans, for...
Month: June 2024
Great out-of-home advertising isn’t all location, location, location – it has a lot to do with killer creative too. Mark...
Brand leaders frequently say, "We want to be seen as a lifestyle." It's a catchall where audiences are immersed in...
AI was a hot topic at Cannes Lions, while Elon Musk used the festival as a shot at redemption for...
Kiwis will now be able to watch all domestic and international football matches live and for free, thanks to streaming...
Adtech firm Sonobi is pursuing a sale via investment banking firm BrightTower, according to three sources familiar with the deal....
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: An ID Bridge Too Far?...
AUCKLAND, Today: FIFA+ has made a groundbreaking entry into New Zealand, backed by a vibrant multimedia campaign across MediaWorks outdoor,...
A group of industry vets with experience developing, building, supporting and analyzing retail media networks (RMNs) as far back as...
If the nonstop news coming out of Cannes Lions in France this week is making your head spin, this week’s...