September 21, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Creator Etiquette 101: Brand Partnerships and Controversies

In the volatile world of cancel culture, who holds the power to make amends? Mistakes are bound to happen now and again; some are more forgivable than others. Recently, soda brand Poppi faced a lawsuit alleging its gut health claims are falsely advertised. The brand is trying to make a comeback from the allegations, saying…
Adweek Feed