December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Apple’s Música Mexicana Film Is a Surreal Adventure

After releasing a Japanese manga adaptation earlier this year, Apple continues to take its long-running and celebrated “Shot on iPhone” campaign on a world tour with a surreal adventure set in Mexico. “Suerte!” (“luck” in English), by agency TBWA\Media Arts Lab Latam, follows Musica Mexicana singer/songwriter Ivan Cornejo as he travels from California to Mexico…
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