November 8, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Apple Ads Celebrate Young, Hopeful Athletes Ahead of the Olympics

As brands activate their Olympic sponsorships with ads featuring athletes competing in Paris 2024, Apple is looking toward the future of the Games with the latest entry in its long-running “Shot on iPhone” campaign. “2036 Hopefuls,” by agency TBWA\Media Arts Lab, spotlights aspiring athletes from around the world who are all under age 10. The…
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