Google’s announcement Monday that it won’t kill the third-party cookie in Chrome rocked the ad industry. In the immediate aftermath, it seemed like the sword of Damocles hanging over the ecosystem had been sheathed. Certainly, marketers no longer have to wring their hands over how their digital ads will perform without cookies to power targeting…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Post Malone and Shane Gillis Come Knocking in Bud Light’s Super Bowl Teaser
Creator Marketing Platform ShopMy Raises $77.5 Million
NBC News Cuts 40 Employees as Part of Strategy Realignment