November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dotdash Meredith’s Digital Ad Revenue Grows 12%, Powered by Cookieless Ads

The digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth Tuesday, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of titles including People, Serious Eats and Southern Living, saw a 12% increase in year-over-year digital…
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