November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Trade Desk Says UID2 Has Now Reached ‘Critical Mass’

The Trade Desk has delivered another smash earnings report, with $ 585 million in Q2 revenue, up 26% year-over-year. The company, which reported on Thursday, generated $ 85 million in net profit, more than double the $ 33 million it generated in Q2 2023. Meanwhile, Unified ID 2.0, the open-source identity initiative created and backed by The Trade […]

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