December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

X vs. the Ad Industry: How Did We Get Here?

Elon Musk’s ownership of X (formerly Twitter) has not been without its challenges and criticisms. Since buying the social media platform in 2022, Musk has been in the headlines over misinformation, buyer’s remorse, warring with advertisers, and more. Now, X has driven the nonprofit Global Alliance for Responsible Media (GARM) to close its doors after…
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