December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Agency All-Stars: Shayne Millington’s Creative Work Has a Point of View

When Shayne Millington, CCO of McCann New York, oversaw the first Super Bowl ad for NYX Professional Makeup this year, it was perhaps inevitable that the campaign would make some noise. Starring rapper Cardi B, the L’Oreal brand’s suggestive spot made a joke about men misusing its lip gloss to enhance their private parts. It…
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