Programmatic

Google Paid Advertisers To Buy Certain Media Types; Brand Safety Is Ruining The News

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Rebate and Switch There’s already a lot to sift through among the many recently unsealed documents for the DOJ’s antitrust trial against Google – but one interesting tidbit has already surfaced. Namely, Google’s plan to pay agencies for purchasing certain types of media. […]

The post Google Paid Advertisers To Buy Certain Media Types; Brand Safety Is Ruining The News appeared first on AdExchanger.

AdExchanger