December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Greenpeace Targets Unilever’s Climate Credentials In Dove ‘Real Beauty’ Spoof

Mothers and daughters sit opposite each other in a dimly lit studio, talking candidly to the camera to mark the 20th anniversary of Dove’s iconic “Real Beauty” campaign, while videos from the long-running initiative flicker on a screen. But this isn’t an anniversary spot from Unilever: it’s a spoof ad from Greenpeace U.K. “Toxic Influence:…
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