December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

CTV Ad Platform MNTN Eyes 2025 IPO, Taps Morgan Stanley

Will it take a maximum effort for Ryan Reynolds to go public? MNTN, the connected TV advertising platform where Reynolds serves as chief creative officer, tapped Morgan Stanley to explore a potential initial public offering, Bloomberg reports. The IPO could take place as soon as early next year, according to Bloomberg, with ongoing discussions being…
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