The Trade Desk’s Kokai launch in 2023 was the DSP’s most dramatic overhaul of its buying interface to date. Now,...
platform
It often feels like the people who have the most industry knowledge – high level execs, employees in highly technical...
AUCKLAND, Friday: Homegrown marketing intelligence platform Accelerator has landed a finalist spot in the Excellence in Innovation category at the...
Between a new quarterly earnings report and the launch of an updated video AI tool, Tuesday was a big day...
OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement...
TBWA\New Zealand has won a Global Grand Effie for ANZ Bank New Zealand’s ‘From dreaming big to knowing how’ brand...
Bastion Aotearoa has launched a new brand platform for KFC New Zealand built on the idea that craving always wins...
AUCKLAND, Today: Outward Bound has launched its bold new ‘Become a Weapon’ platform, tapping into uncertainty about the future and...
With the rise of supply-path optimization, SSPs are under pressure to prove they aren’t just interchangeable pipes. Their drive to...
LinkedIn leans into humor to tell a unified story about its products and brand. Adweek Feed