Between a new quarterly earnings report and the launch of an updated video AI tool, Tuesday was a big day...
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OpenAI is making it easier for advertisers to buy ads on ChatGPT with a self-service ads platform, new partners, measurement...
TBWA\New Zealand has won a Global Grand Effie for ANZ Bank New Zealand’s ‘From dreaming big to knowing how’ brand...
Bastion Aotearoa has launched a new brand platform for KFC New Zealand built on the idea that craving always wins...
AUCKLAND, Today: Outward Bound has launched its bold new ‘Become a Weapon’ platform, tapping into uncertainty about the future and...
With the rise of supply-path optimization, SSPs are under pressure to prove they aren’t just interchangeable pipes. Their drive to...
LinkedIn leans into humor to tell a unified story about its products and brand. Adweek Feed
OpenAI launched its ad platform on Monday, making ChatGPT the newest canvas for advertising. The rollout marks a pivotal moment...
Agentic AI is gaining popularity as a tactic for media buyers and sellers striving to simplify workflows, including in streaming...
AUCKLAND, Today: SALOMON is rolling out its latest global brand push, Shaping New Futures, positioning innovation as the cultural engine...