Designer beds up for auction to support breast cancer awareness

Sealy New Zealand is continuing its support for Breast Cancer Foundation NZ through its annual Designer Bed Fundraising Campaign.

Breast Cancer Foundation NZ (BCFNZ) rely entirely on donations to continue their mahi, and with nine people diagnosed with breast cancer every day across Aotearoa, vital funds are needed to help those affected by the disease.

For over a decade Sealy NZ have provided support through sleep with the Designer Bed charitable initiative, and the 2024 campaign offers more opportunities for Kiwi to get involved.

It will showcase two bespoke Sealy Posturepedic Exquisite beds, to be auctioned on Trade Me from 21 – 30 October 2024, with all proceeds donated to BCFNZ.

New Zealand broadcaster Melissa Chan-Green will front the campaign, adding a personal and heartfelt connection to the cause and highlighting the importance of supporting those affected by breast cancer.

“Both a relative and friend of mine have had their lives cut short because of breast cancer. With three sisters and a daughter, I am especially keen to support Breast Cancer Foundation NZ in their work around awareness and research to help protect our future generations,” says Chan-Green.

“Breast Cancer Foundation NZ rely entirely on donations to continue their mahi. I have interviewed representatives from the Foundation many times and know just how hard they advocate for women – and the level of support they need. What better way to help by placing a bid on the Designer Beds, so you can sleep in luxury with a bespoke Sealy Posturepedic bed and Wallace Cotton linen.”

Sealy is also collaborating with another New Zealand brand, Wallace Cotton.

“We have handcrafted our Sealy Posturepedic beds with the stunning fabric designs created by Wallace Cotton. The Exquisite beds feature our industry-leading sleep technology, to help promote deep and restorative sleep,” says Jenni Gaze, Sealy NZ Marketing Manager.

“Our partnership with Wallace Cotton has been such a rewarding collaboration, we couldn’t pick just one bed this year as they’re both so luxurious—so we’re excited to double our contribution to raise even more crucial funds for the BCFNZ with two bed auctions. We hope the Designer Beds inspire generous bids to help support this important cause.”

Wallace Cotton has provided its signature touch to the design of these one-of-a-kind beds, while carefully curating the surrounding linens to create a space that is as stylish as it is restful, embodying elegance, comfort, and calm.

“Wallace Cotton are thrilled to have collaborated with Sealy NZ on this year’s Designer Bed campaign, in proud support of Breast Cancer Foundation NZ,” shares Julia Gardner, Wallace Cotton Marketing and PR Manager.

“The two bed designs showcase the creativity of our talented in-house textile designers. The Rosewood bed features a timeless check in a stunning rose tone, while the Keepsake bed uses our signature bee motif alongside a botanical design crafted in-house using a traditional linocut method, where the intricate details of the leaves and flowers are meticulously hand-cut and stamped.”

“Sleep is essential for our well-being, and both Wallace Cotton and Sealy NZ understand the impact a good night sleep has on our health. This campaign has allowed us to combine our strengths, to create beautiful and durable products designed for comfort and support. We are so grateful to everyone who bids to tautoko this meaningful cause.”

With every bid, Kiwis can provide a meaningful contribution to breast cancer awareness, education and support in our community. For more information about the Sealy Designer Bed campaign, please visit Breast Cancer Foundation NZ | Sealy New Zealand

The post Designer beds up for auction to support breast cancer awareness appeared first on stoppress.co.nz.

stoppress.co.nz