November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Breaking Up Google Could Hurt Small Businesses

I’ve taught digital advertising at a leading American university since 2013. Before becoming a professor, I spent 25 years helping businesses develop effective digital marketing and advertising strategies. I’ve closely followed the Department of Justice’s (DOJ’s) current case targeting Google’s digital display-ads business and calling for the company’s breakup – and I’m worried by the […]

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