November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Dodgers and Yankees Offer the Global Attention Baseball Desperately Needs

Dodgers vs. Yankees. Los Angeles vs. New York. Ohtani vs. Judge. Hollywood vs. the Big Apple. Evil Empire vs. LaLa Land. Any way you look at it, this year’s World Series is more than just a baseball championship–it’s a battle of the two biggest brands in the sport: two global powerhouses, representing enormous markets, packed…
Adweek Feed