Ad tech is “a giant fee extraction machine,” says Richard Kramer, founder and managing director of equity research firm Arete Research. But it doesn’t have to be, he argues on this week’s episode of AdExchanger Talks. If the Department of Justice wins its ad tech antitrust case against Google, it shouldn’t force a breakup of […]
The post The Case For Turning Google’s Network Biz Into A Nonprofit appeared first on AdExchanger.
More Stories
Chemistry reimagines Digital Arena’s brand strategy
Election Night 2024 Set Tours: ABC News Introduces Its ‘Cohesive’ Set
Discover AALLLLL the Good Stuff with AA’s campaign quiz