NZME anchors exclusive SailGP partnership

AUCKLAND, Friday: Auckland is set to host the high-speed spectacle of SailGP for the first time, with NZME announcing an exclusive audio partnership for the ITM New Zealand Sail Grand Prix | Auckland.

SailGP, one of the world’s fastest-growing sports, features thrilling races across five continents. The Auckland event, held from 18-19 January 2025, promises Kiwi fans an unforgettable experience.

Newstalk ZB will lead NZME’s coverage as the exclusive audio broadcaster, bringing live updates and action-packed commentary directly from the Waitematā Harbour during both race days.

Emily Travers, NZME Head of Commercial Sport, Partnerships and Events, says, “This is a great opportunity for us to connect Kiwis with a hugely exciting, much loved international sporting event through our audio and publishing platforms.

“We’re thrilled this partnership also provides clients and potential new advertisers with the opportunity to access a large number of current and new audiences.” – Ben Jesse

“We’re thrilled this partnership also provides clients and potential new advertisers with the opportunity to access a large number of current and new audiences. We’re looking forward to the start of the SailGP season this weekend in Dubai and providing coverage across the entire series, particularly as sailors and spectators hit Auckland in January.”

Ben Jesse, SailGP Head of Commercial APAC, adds, “We’re excited to have NZME on board and look forward to seeing the partnership unfold in the coming months towards the ITM New Zealand Sail Grand Prix | Auckland.

“As the most exciting race on water, SailGP is built to be fan-centric and to have the support of NZME’s properties, including Newstalk ZB broadcasting live from our Race Stadium on event weekend, will help ensure we reach as many of our passionate Kiwi fans as we can.”

The ITM New Zealand Sail Grand Prix | Auckland will take place at Wynyard Point from 18-19 January 2025. Learn more about the event and secure your tickets here.