When an advertiser places video content on a publisher’s site, the opportunities are manifold. Do they place the ad between...
Year: 2024
AUCKLAND, Today: Young Kiwis, once confined, are now eager to roam, boosting travel insurance sales. This shift caught the attention...
AUCKLAND, Today: Thompson Spencer, previously Socialites Group, celebrates Brent Impey joining as Advisory Board Chair. His vast industry experience marks...
There's nothing new about people showing great enthusiasm for their favorite books, movies and musical acts. Songs and stories shape...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. First Bite Of The Apple The Justice Department...
Grow Tourism is supercharging its partnerships, technology and advisor capability, welcoming two new team members and announcing a new Advisory...
Taco Bell is often a go-to spot for late-night cravings, but a new campaign starring Jason Sudeikis aims to lure...
Whether taxi riders like it or not, backseat screens are ad inventory, too. Curb, which operates a network of digital...
AUCKLAND, Today: GroupM is buzzing with the arrival of Megan Smith as the new Managing Partner for EssenceMediacom. She’s all...
Retailer Gap continues to lean into nostalgia to revive its marketing, with a collaboration with London-based skateboarding and clothing label...