January 5, 2025

Programmatic

In a world where nearly everyone is always online, there is no offline.

Comscore Appoints Jackelyn Keller as CMO

Measurement firm Comscore has appointed Jackelyn Keller as chief marketing officer. Keller succeeds Tania Yukia, who left in 2023 after helping reposition the brand around the future of media measurement. The new CMO brings extensive experience in linear TV, streaming, digital and programmatic advertising, as well as product marketing and revenue strategy. She previously served…
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